Your 6-Step Journey to
Heart Health.
This isn't a diet app or a symptom tracker. It's a personalized, data-driven journey to understand — and take control of — your cardiovascular health from the root cause up.
Your Journey.
Six steps from first conversation to a full year of care. Every step happens inside the app — guided by Coach Corwin.
1Take Your Free Assessment
Answer a few questions, see your Heart Health Score instantly, and create your free account. This is where everyone starts.
2Join the 90 Nation
Test. Don't guess. One membership — your annual comprehensive lab panel is included at our cost.
3Give Corwin All You've Got
Your full story — records, meds, family history. The more Corwin knows, the more personal your guidance.
4Get the Full Picture
A picture is worth a thousand words. Lab work tells us about risk. Imaging shows us what's actually happening.
5Core Features & Tools
Everything you need for heart health—all under one roof.
6Go All In
With the GAIN coaching program, you'll know what to do and how to do what you know.
Take Your Free Assessment
Answer a few questions. See your score. This is where everyone starts.
Your journey begins with a short, free assessment — a few questions about your heart story: your history, your symptoms, your habits, and the risk factors that matter most. No lab work, no appointment, no commitment.
The moment you finish, you'll see your initial Heart Health Score — a clear, single-number overview of your current cardiometabolic health that highlights the key areas worth focusing on. Then create your free account so your score is saved and your journey has a home. Where do we send your score? That's all we need to get started.
- A few questions about your heart story
- Your initial Heart Health Score — instantly
- Create your free account to save your score
- Free, no commitment — everyone starts here
Join the 90 Nation
Test. Don't guess.
90% of heart attacks are preventable — a population statistic worth building a membership around. The 90 Nation is one plan with everything included, from a family that takes care of you the way we take care of our own.
Your annual comprehensive lab panel is included at our cost — advanced lipids, inflammation, clotting factors, hormones, liver and kidney function, thyroid health, immune activity, autoimmunity, and key vitamin and mineral status, all drawn at Quest Diagnostics and physician-reviewed.
We don't mark up the labs. Membership pays for the care around them: Corwin AI, personalized protocols, Heart Health Score tracking, SMS coaching, and exclusive member access to the CCTA concierge add-on ($315).
90% of heart attacks are preventable.
That's the population statistic our whole membership is built around. One plan, one family, one number worth fighting for.
Membership opens soon — waiting-list members are welcomed first.
*NY & NJ: +$371/yr state lab fee — passed through at our exact cost. Your state's lab regulations cost more to serve; we don't mark that up.
Give Corwin All You've Got
Every recommendation starts with understanding you — and the more Corwin knows, the more personal your guidance becomes.
Now that you're a member, it's time to tell your full story. Complete a comprehensive functional-medicine intake covering your medical history, medications, family history, current symptoms, and key risk factors. Then upload your records and connect your wearables for real-time insights. We seamlessly integrate records, labs and imaging results from your physician’s office, Quest, and other lab-testing platforms—so you don’t have to start over, and we can build directly on the work that’s already been done and pick up where they left off.
- Medical history, meds, family history & risk factors
- Upload your full health history and records
- Import labs & imaging from Quest, your doctor's office & more
- Connect wearables for real-time insights
- HIPAA-aligned, fully encrypted security
Get the Full Picture
A picture is worth a thousand words.
It starts with your annual comprehensive panel — 99+ biomarkers across 37 advanced lab tests, included at our cost, drawn at Quest Diagnostics locations nationwide, and physician-reviewed.
Lab work tells us about risk. Imaging shows us what's actually happening inside your arteries.
When indicated and desired, a coronary CT angiogram (CCTA) can provide a detailed look at your coronary arteries, helping to further refine your cardiovascular risk. By identifying the presence, amount, and type of plaque, you and your care team gain valuable insight into your current heart health and future risk.
This information can help guide decisions about lifestyle changes, nutraceuticals, and medications, while also providing an objective way to monitor progress over time. Ultimately, imaging offers critical feedback on whether your interventions are truly working—so you can move beyond assumptions and make decisions based on data.
The CCTA Concierge is available exclusively as a 90 Nation member add-on — $315 for the physician consult, CCTA order, insurance coordination, cash-pay price comparison, and booking. You pay the facility directly for the scan itself ($399–$759 typical cash-pay), your insurance may cover it, and HSA/FSA cards are accepted for both the concierge fee and the facility scan fee.
- Detailed view of coronary arteries
- Identifies presence, amount & type of plaque
- Monitor progress objectively over time
- Corwin AI coordinates your appointment
Find Your CCTA Center
Select a facility to book
Shields Imaging...
CCTA Appointment Booked!
Corwin successfully completed the call. Your appointment details are locked in below:
Core Features and Tools
Everything you need for heart health—all under one roof.
The 3 Billion Beats app combines advanced diagnostics, AI-powered insights, and expert clinical guidance so you can finally understand and improve your health with clarity and confidence.
With 3BB, you can:
- Get real-time AI coaching and personalized guidance from Corwin
- Join weekly live health coaching sessions with Betsy
- Track food, activity, sleep, and key biometrics in one place
- Build meal plans tailored to your health goals and lab results
- Monitor labs, imaging, and longitudinal health trends over time
- Connect wearable devices for continuous, real-world health insights
- Learn from and engage with the 3BB community for ongoing support
- Access education that explains the why behind your data—not just the numbers
No more fragmented care or scattered records - just one integrated platform designed to help you understand your body, reduce cardiovascular risk, and build lasting cardiometabolic health.
Go All In
With the GAIN coaching program, you'll know what to do and how to do what you know.
The GAIN (Go All In) Program is a transformative 16 week course designed to educate, inspire, and empower you to take control of your health. GAIN teaches participants how to understand the root causes of metabolic dysfunction - including obesity, hypertension, high cholesterol, prediabetes, diabetes, and fatty liver disease - while providing practical, actionable strategies to create lasting change.
Combining the best of functional medicine, nutrition science, behavior change psychology, and health coaching, GAIN delivers far more than information - it creates transformation. Our goal is to help you become your own best advocate: informed, empowered, and equipped with the tools to improve your health trajectory for decades to come. Whether your goal is to lose weight, increase energy, prevent chronic disease, or simply feel like yourself again, GAIN provides the knowledge, support, and structure to help you succeed.
Previously offered through Betsy's private practice, the Health is Wealth Institute, this course carried a standalone value of over $3,000. Today, GAIN is included as a core component of the 3 Billion Beats journey because we believe everyone deserves access to the education, coaching, and community needed to create lifelong health.
- 16-Week Cohort Syllabus — Step-by-step guidance from biology to habits
- Expert Health Education — Direct video tutorials from Betsy Shor
- Mindset & Journaling — Unpack mental blockers and clarify your whys
- Habit Engineering — Systematize lifestyle change with stacking cues
- Biomarker Outcomes — Monitor ApoB, hs-CRP & insulin sensitivity
Phase 1: Mindset & Commitment
Deconstruct mental blockers, clarify your personal reasons for change, and establish a bulletproof environment.
-
Week 01
The Mind Game
Action precedes motivation — shifting behavioral triggers.
-
Week 02
Get Wise to Your Whys
A deep emotional values audit to sustain habits on hard days.
-
Week 03
Harness the Hard
Redefining difficulty and overcoming daily health negotiation.
-
Week 04
Go All In
Making a formal commitment to reverse your cardiometabolic risk.
Click play to watch a lesson teaser from the Health Is Wealth Institute...