Everything Your 
Needs.
In One App.
Built with heart, for your heart.
Inside the App.
Five screens that power your entire heart health journey. Tap to explore what your day looks like.
Your path, one step at a time.
Your health journey isn't a to-do list. It's a guided path. From your first conversation with Corwin through advanced labs, CCTA imaging, and lifestyle protocols, every step builds on the last. You always know exactly where you are and what's next.
Welcome β Family History β Risk Assessment β Basic Labs β ApoB Deep Dive β Advanced Imaging β CCTA Review β Protocol Launch. Each step unlocks the next.
Apprentice π± β Practitioner πΏ β Advocate π³ β Master π. Complete steps, earn XP, and watch your level grow alongside your health.
Complete steps and daily tasks to earn Billion Bucks: stake them in challenge wagers, redeem for merch drops and real charity donations, or reach the summit and take 10% off your next year.
See what's really going on inside.
No more squinting at confusing lab PDFs. Every biomarker is visualized on a clear range bar: green means optimal, yellow means watch it, red means act now. Toggle between standard and functional medicine ranges to see where you really stand.
Standard labs say you're "normal." Functional ranges show you what's truly optimal. See both with a single toggle.
ApoB, Lp(a), hs-CRP, HbA1c, fasting insulin, LDL-P, Vitamin D, hormones, and more, all in one dashboard.
Not just blood work. Upload CCTA scans, echocardiograms, CAC scores, and genetic panels like 9p21 risk variants.
Your body is already talking. Now you can listen.
Your Apple Watch and Oura Ring don't just collect data. They feed it directly into your health picture. Two live dashboards (Heart & Body and Recovery) update in real time. Corwin reads it all and tells you what it means.
Apple Watch (HR, SpOβ, VOβ Max) and Oura Ring (HRV, Sleep, Readiness) are live today. Fitbit, Whoop, and Garmin are arriving via our integration partner.
Corwin connects signals across all your devices, finding patterns like how your sleep quality affects next-day glucose response.
Resting heart rate, HRV, and sleep score trends at a glance, with delta indicators showing how you're trending.
Talk to someone who actually knows your health.
Corwin isn't a chatbot. He's a voice-native AI health coach who remembers everything: your family history, your labs, your goals, what you ate for lunch. Talk naturally by voice or type. He's always floating in your app, ready when you are.
Real-time voice conversation. No menus, no buttons. Just say what's on your mind.
Your complete health history, every lab, every conversation. Corwin never starts from scratch.
Corwin floats on every screen. Tap him from Results, Journey, or anywhere. He knows the context.
You're not doing this alone.
Share your wins, ask questions, and find your people. Join groups around your specific health interests, watch live expert sessions with Betsy Shor, and match with a Health Buddy who's on the same journey you are.
Weekly live broadcasts with Betsy Shor: deep dives, Q&A, podcast episodes. Ask questions in real-time chat.
Find an accountability partner on a similar journey. Share progress, data, and encouragement, with privacy controls for what's visible.
Share a π Win, post π Progress updates, or ask β Questions. Filter your feed. Post publicly or just to your buddies.
Live Coaching.
Weekly live sessions with Ben & Betsy: podcast episodes, open Q&A, and group coaching. Included with every membership.
This Week with Betsy Shor
Every week, Betsy hosts live sessions inside the 3BB community, from podcast episodes with guest experts to deep-dive educational sessions and open Q&A calls where members explore heart health topics together.
Your Coaching Team
Join their weekly live group coaching calls and Q&A sessions inside the app, included with your membership.
Betsy Shor
Chief Medical OfficerPrimary Care Provider specializing in functional medicine (IFM trained). Founder of The Health Is Wealth Institute. 15+ years in root-cause approaches, advanced lipid interpretation, and lifestyle-driven health optimization.
Dr. Ben Costa, DMD
Co-Founder & Chief Technical OfficerDMD from Tufts University School of Dental Medicine. Current faculty at Harvard School of Dental Medicine and former Director and Chief Dentist of the Harvard Dental Center. Ben coaches members on habits, movement, and making sense of their numbers, the same systems thinking that powers the platform.
More data means more memories
and more time together.
Your Toolkit.
Five specialized tools, powered by AI, working together in one app. Tap or hover to explore each tool.
Your new labs are in, and they rewrite this chapter: ApoB is down to 92 from 108, the particle count that matters most finally moving. Sodium and daily movement remain your levers for the 124 systolic that…
Know exactly where you stand.
Heart Story gives you a complete picture of your cardiac health in one place. Your story is written in chapters: where you began, what your labs revealed, what your heart scan showed. Every new result deepens it, so you always understand your story, and your doctor does too.
Watch your 0β100 Heart Health Score climb as you make changes. Every new data point moves the needle.
Corwin turns your chapters into a short narrated film about your heart: where you started, what changed, and where you're headed.
Corwin presents your complete health narrative: no more forgetting details or filling out paperwork.
"My dad had a heart attack at 52. Heart Story connected that to my elevated ApoB and showed me I was on the same path, but now I had time to change it. When I showed my cardiologist, he said it was the most complete history he'd ever seen from a patient."Mark T., 45 Β· Member since 2024
Stay motivated with people who get it.
Improving your health is easier when you're not doing it alone. Buddy up with a friend, throw down a challenge, and settle it in Health Showdowns: a live arena where the scoreboard moves with every check-in, and every win gets celebrated.
Pair up with a friend or family member, or let Corwin suggest a match. You'll both stay more accountable chasing the same scoreboard.
Wager earned Billion Bucks on challenges: finish and your stake comes back, win and you take the pot. Winnings don't count against your monthly earn cap, so challenges are the fastest way to the summit.
Every showdown gets its own arena: daily check-ins, live standings, and moments worth sharing. Finish and the whole Nation can cheer the win.
"My sister and I challenged each other to 30 days of walking. I hadn't exercised in years. Now we're on challenge number four and I've lost 12 pounds. The competition part is what got me off the couch."Aisha R., 32 Β· Member since 2024
Protocols Progress
Your goals, habits & protocols: one plan.
Everything you're working on lives under one name: My Plan. It starts with the goal you and Corwin set in your very first conversation. Today shows what's due right now, Goals & Protocols holds what you're aiming at and the programs built around your labs, and Progress tracks the streaks and trends, so good intentions become daily action.
Streak counters and fire badges keep you going. Corwin reminds you before you forget.
High ApoB? Insulin resistance? Follow a multi-week program built around your labs. Corwin adjusts as you progress.
Set a measurable target, watch the progress bar move, and earn Billion Bucks when you hit it.
"I knew I needed to lower my ApoB but had no idea where to start. The protocol laid everything out week by week: supplements, diet changes, exercise targets. I'm on week 10 and my last labs came back 23% lower."Raj P., 52 Β· Member since 2024
Reflections, gratitude, and tomorrow's intention β in your words. Corwin saves what you share in the evening check-in.
Walked after dinner instead of scrolling. Felt my head clear for the first time all day. Grateful Dad's scan came back okay.
β tomorrow: 10-minute walk after lunch tooSkipped the late coffee and actually slept. Small thing, big difference.
β tomorrow: same againYour story, in your own words.
Every evening, Corwin checks in by text. Just reply: your reflection, mood, and tomorrow's intention land here automatically. No blank page, no pressure: a journal that writes itself out of a conversation you were already having.
Reply to Corwin's nightly text and it becomes tonight's entry: reflections, gratitude, and what tomorrow looks like.
Last night's "tomorrow:" line greets you at the top of today's journal, with a one-tap check-off when you follow through.
Log symptoms alongside your reflections: patterns your care team can actually see, in context.
Every number that moves your health. One tracker.
Stop guessing. Tell Corwin what you ate and it handles the rest. The same tracker follows your exercise, weight, sleep, and water, each with its own tab and its own history. And when you're out of ideas, Corwin suggests heart-healthy recipes that fit your macros.
"I had a chicken salad for lunch." That's it. Corwin logs the calories, carbs, protein, and fat automatically.
Map your runs and walks with GPS. Review your routes, pace, distance, and elevation data after every session.
Log last night's sleep and today's glasses in two taps, then see a week of history for both, right next to your food and workouts.
"The food tracker helped me realize I was eating half the protein I needed and way too many refined carbs. I just told Corwin what I was eating and it showed me the gaps. I didn't need a diet. I needed to see what I was actually doing."Carmen L., 38 Β· Member since 2025